Hey,Welcome to Digital Mansoor
I’m Mansoor Bhanpurawala. I’ve been doing SEO since 2012. 14 years, no breaks, no shortcuts. This is where I write about SEO, AI search, and blogging, and where I help brands rank, on Google, and now on ChatGPT, Gemini, Claude, and Perplexity too.
Here’s what you get here:
- 14 years of SEO, condensed into blogs you can actually use. No fluff.
- Real case studies. Real numbers. Not “results may vary.”
- Guides on ranking inside AI Overviews and AI chatbots, not just the old ten blue links.
- Free tools, whenever I get a free evening to build one.
- Straight answers, if you message me on the blog or Facebook.
2012
How This Started
Surat, Started my first SEO Consultation for Aceblink Technology, & the journey get started.
Nobody trained me. I learned by watching what moved rankings and asking people who’d been at it longer. Half of what I figured out in month one was dead wrong by month six. That’s just what SEO was in 2012.
My first SEO job, at Krtya Software.
Nobody trained me. I learned by watching what moved rankings and asking people who’d been at it longer. Half of what I figured out in month one was dead wrong by month six. That’s just what SEO was in 2012.
Then Panda hit. Then Penguin. Rankings that took months to build vanished in a weekend. No course prepared you for that. You fixed it, or you didn’t have a job Monday morning.
That’s the real version. Not “I always had a passion for digital marketing.” I learned this by breaking things on live client sites and figuring out why before the next call.
I left Krtya Software in 2016, four years after that first SEO job started, and Krtya became a consulting client right around the same time. Moved to Pune for a new job at Hureka Technologies. Consulting ran alongside it, on evenings and weekends, the whole time. I wasn’t choosing between a job and a client practice. I was doing both, because that’s what it actually took to build one without betting everything on it too early.
2019, moved again, this time to Ahmedabad for a Dental SEO Manager role at Adit. Hureka became a consulting client that same year for a short period of time, the same pattern repeating: the job that trained me eventually turned into the client that paid me.
Consulting kept running alongside full-time work until 2020, when I left Adit and went independent for good.
I completed my B.Tech in IT somewhere across this stretch too, though client work taught me more than the classroom ever did.
Since then: Health, SaaS, Finance, Real Estate, IT, Jewellery, Clothing, B2B, D2C.
Plus US and UK clients, where the language piece mattered as much as the technical SEO.
Someone searching in a regional language wants something different than someone searching in English, even when the words match. Miss that, and you’ll wonder forever why conversions stayed flat.
Industries I’ve Worked Across
600+ clients since 2012. Not one niche, not one playbook. Healthcare and dental practices across the US and Canada. Fintech and wealth platforms like Stockal and Samco Securities. Home services brands, plumbing, flood restoration, relocation. Recruitment agencies with offices in India, the UAE, and the UK. IT and software companies, including Krtya, where this whole thing started back in 2012. Jewellery, D2C retail, education, travel.
Full client list and industry breakdown is on the Portfolio page, if you want to see the range for yourself instead of taking my word for it.
RIW Softwares
Earth Relocation
Calis Choice
Orator Academy
All Star Plumbing Service
Spark Design
Alliance Recruitment Agency
Same Day Pros
The Beautiful Company
Premier Eye Care
Deep IT
Jayes Studio
Join this Team
Dawoodi Bohra.
Father to a daughter who’s tougher to manage than any Google core update, and I mean that.
Certified in Microsoft Advertising, and Google Analytics (GA4).
I still write for the same reason I started documenting fixes back in 2016. Something breaks, an update rewrites the rules, and I refuse to relearn the same lesson twice. If it’s worth writing down for me, it’s worth publishing for you.
And right now, the game’s changed. Ranking on Google still matters, but it’s not the whole fight anymore. Getting cited inside AI Overviews, ChatGPT, Claude, Gemini, and Perplexity, that’s where a huge chunk of my client work lives now. Bottom-of-funnel keywords pay the bills. Top and mid-funnel content is what feeds people toward those searches in the first place. Skip either half, and you’re either invisible or drowning in traffic that never converts.
Work With Me
Rankings stalled?
An update hit you harder than it should’ve?
Want to know why AI tools aren’t citing you yet? That’s exactly the fight I show up for.
Get in touch, or dig through the blog. Odds are, I’ve already written about whatever’s got you stuck.