Keyword Density Checker

Keyword density is the share of a text taken up by a word or phrase: occurrences divided by total words, times 100. A 1,000-word article that uses “local seo” 10 times has a density of about 1% for that phrase.

Google publishes no target density. Its spam policies do cover keyword stuffing, which means repeating words so often that the text reads unnaturally. Use density as a smoke alarm for repetition, not as a number to hit.

This checker gives you the counts quickly, so you can spot overused words and phrases before you publish.

1. Paste text or enter a URL: Paste your article into the text box. If you leave the box empty and enter a URL, the tool fetches the page and analyses its main content.
2. Add your target keyword (optional): Type the phrase you want to check, such as “local seo”. The match is exact and ignores capitals.
3. Choose whether to ignore common words: Leave the box ticked to skip words such as the, and and of in the tables. Untick it to count every word.
4. Read the keyword block: Check the occurrences, the density and whether the phrase appears in the first 100 words. In URL mode the tool also checks the title tag, H1 and meta description.
5. Scan the tables: Look for single words or phrases that appear far more often than your topic needs. Replace some mentions with variations or pronouns, then run the check again.

A 73-word paragraph about local SEO, checked for the keyword “local seo”. The sample repeats the phrase on purpose.

Results shown are from the live tool. The tool labels 4.17% heavy use, which is a rule of thumb and not a ranking rule.

• Flags phrases you repeat without noticing, especially in long drafts and rewritten copy.
• Checks a live page by URL, so you can see which phrases dominate your own copy or a page you are reviewing.
• Confirms that the target keyword appears early and in the title tag, H1 and meta description.
• Gives editors and writers a shared set of numbers to discuss during a review.

• Reads a live URL and checks the title tag, H1 and meta description for your keyword, so you do not need a second tool for that.
• Skips common words in the phrase tables, so the results show topic terms and not “of the”.
• Shows one, two and three-word phrases in a single run.
• Says plainly that density is a rule of thumb and not a ranking rule.
• Keeps pasted text in your browser.

• Density is not a setting you can tune for rankings. Google publishes no target, and relevance depends on far more than word counts.
• Matching is exact. “local seo” and “seo for local businesses” count as different phrases. The tool does no stemming and no synonym matching.
• URL mode reads the HTML the server sends and does not run JavaScript. Pages that build their content in the browser can show very little text.
• URL mode analyses the main, article or body element and drops navigation, header and footer. On messy templates some sidebar text can still get in.
• Languages written without spaces between words, such as Chinese and Japanese, are not split into words.

Pasted text is analysed in your browser and is not sent anywhere. In URL mode, the URL you enter is sent to my server, which fetches the page for you. The server limits requests per visitor and refuses internal or private addresses. It does not store the page, but the request shows up in normal server logs like any web request.