A med spa lives on treatment pages and Google Maps. Clients search "botox near me", "laser hair removal" or "hydrafacial" with the city attached, and they book the first place that looks clean, current and licensed.
You offer defined treatments, have a medical director or licensed injectors, and want consultation bookings rather than walk-in browsers.
I will not write "guaranteed" outcomes, unrepresentative before-and-after photos or fake reviews. Regulators and Google both penalise them.
Aesthetic search is crowded and the money sits in a few treatments. I start by finding which treatments you actually want more of, then build one clear page per treatment, fix the Google profile and put review and photo rules in place before any traffic is bought.
No obligation · 30-minute call · Direct with me, not an account manager






Most med spa searches pair a treatment with a place: "lip filler Austin", "coolsculpting near me", "laser hair removal Dallas". Google answers with the map pack first, so your profile decides whether you appear before your website does.
Treatment pages carry the commercial weight. A single "Services" page with 25 bullet points cannot rank for 25 treatments. Each treatment you want to grow needs its own page: what it is, who performs it, what a consultation involves, downtime, price range if you publish one, and honest limits.
Claims need care. The US Federal Trade Commission requires advertising to be truthful and backed by evidence. Photo results should be typical, not the best case from the file. Rules on who may inject or operate lasers, and on medical director oversight, vary by state or country. Your pages should match your actual licensing, and a lawyer familiar with your jurisdiction should approve the claims.
The table shows where I spend time on a med spa site and why.
| Area | What I check | Why it matters |
|---|---|---|
| Treatment pages | One page per priority treatment with provider, process and FAQs | Matches the exact treatment searches |
| Google Business Profile | Primary category, services list, photos, booking link | Drives map-pack visibility and calls |
| Reviews | Request process, response habits, policy compliance | Trust signal and a ranking input for local |
| Provider credibility | Named injectors, licences, medical director details | Health-adjacent pages are judged on expertise |
| Photos and claims | Representative results, consent, no guarantees | Protects against ad and platform issues |
Five parts. Each produces something you can inspect.
List every treatment, mark which ones carry margin, and map each to a search term and a page. You get a ranked build list.
Rebuild or write pages for priority treatments with provider details, consultation steps, downtime and FAQs.
Fix category, services, hours, photos and booking link. Set up a review request process that follows platform rules.
If you have more than one location, give each its own page with real team, address and parking details.
Track calls, form fills and consultation bookings by page, not only rankings.
Prospects ask AI tools questions like "is lip filler safe" or "how long does hydrafacial last" before they contact anyone. Pages that answer these plainly, with a named provider and a clear consultation path, are the ones worth citing.
I write answer-first sections, add FAQ markup where it fits, and keep every medical statement within what your providers will sign off on.
Medical claims are your providers' call. I draft; your medical director approves.
Four published case studies across industries. Read the full numbers and method.
Every name here is a client I worked with directly.
Questions that separate real work from templated packages.
Four steps, in order.
Treatments, pages, profile, reviews and competitors. You get a written findings list.
Which treatments to push first, which pages to build, which fixes come before content.
Treatment pages, profile fixes and review process, with your medical director approving claims.
Monthly report on calls, bookings and visibility by treatment.
SEO work starts at ₹40,000 a month. Final price depends on locations and scope. Free consultation first.
30 minutes on your site, your market and what to fix first. No pitch deck.
Profile setup and optimisation, categories, reviews and local map-pack work.
Technical, on-page, content and AI-search (GEO/AEO) work, scoped to a written Statement of Work.
Earned mentions and links from relevant publications.
Yes for local treatment searches such as botox near me or laser hair removal in your city. Results depend on your area, how many competitors you have and how complete your pages are.
SEO services start at ₹40,000 a month and Google Business Profile only work starts at ₹15,000 a month. The final price depends on treatments, locations and scope. You get a written Statement of Work after the free call.
Profile and accuracy fixes can show within weeks. Treatment pages usually take months to rank, and I do not promise a date.
No. Nobody outside Google can. I commit to deliverables in the Statement of Work, not to a position.
I do not create results claims. I set rules so photos shown are representative, consented and approved by your medical director or counsel.
No. Fake reviews and review gating break platform policies, and the FTC has rules against fake or misleading reviews. I set up an honest request process.
For the treatments you want more of, yes. One page per priority treatment beats one long services page.
Yes. I work with clients in the United States, Canada, Europe and India. Licensing rules differ by country, so your own advisers sign off on medical wording.
Ads give faster leads and cost per click can be high in aesthetics. SEO and a strong profile build lower-cost demand over time. Many spas use both. I cover the organic side.
Yes. Profile-only work starts at ₹15,000 a month.
Book the free 30-minute call. I will review your treatment menu, profile and local competitors, then list what to fix first.