Healthcare SEO Consultant
Patients search by symptom, specialty, insurance and "near me". For a healthcare organisation, the work is keeping hundreds of facts correct across many locations and pages, without breaking privacy rules.
You run several sites, departments or specialties, and need consistent location data, service pages and provider profiles.
Health sites handle patient information. I will not set up tracking your compliance counsel has not approved.
I have worked on a freestanding 24/7 emergency room (Express ER), where wrong hours or a missing phone number loses the visit. The same discipline applies to groups: one source of truth for location data, one clear page per service, and named clinical reviewers on medical content.
No obligation · 30-minute call · Direct with me, not an account managerWhat the free audit covers
Accuracy and privacy come before volume
Google holds health content to a higher standard. Its guidance says pages on topics that affect wellbeing should be accurate and consistent with expert consensus, and that trust is the most important part of E-E-A-T. A service page written by a generalist and never reviewed by a clinician is weak and risky.
For organisations the biggest ranking losses are usually boring: three phone numbers for one clinic, closed locations still live on Google, doctors listed at the wrong site. Fixing data often beats writing new content.
Privacy is the second constraint. In June 2024 a US federal court in Texas vacated a key part of HHS's online-tracking bulletin, and HHS withdrew its appeal that August. That does not make tracking safe on every page. Your compliance counsel should approve any analytics, pixel or form tool before it runs on patient-facing pages.
Where the work goes
The table lists the main workstreams for a provider group.
| Area | What I check | Why it matters |
|---|---|---|
| Location data | Names, addresses, phones and hours across site, Google and directories | Wrong data sends patients elsewhere |
| Service pages | One page per service per location where it makes sense | Matches condition and service searches |
| Provider profiles | Credentials, specialties, location, booking link | Patients check the clinician before booking |
| Clinical review | Named reviewer and review date on medical pages | Expertise signal for health content |
| Tracking | Approved tools only, no patient data in analytics | Keeps measurement inside privacy limits |
What a healthcare SEO consultant actually does
Five parts. Each produces something your team can check.
Data audit
Build one master sheet of every location, department and provider, then compare it with what the web shows. Fix the gaps.
Page architecture
Decide which service pages, location pages and condition pages exist, and how they link to each other.
Content standards
Set rules for clinical review, dates, sources and plain-language writing so pages stay consistent as your team grows.
Google profiles
Structure profiles for sites and departments, set categories and services, and handle duplicates and closed listings.
Measurement
Report calls, appointment requests and directions by page, within the tracking limits your counsel approves.
How patients now find care
People ask AI tools "what does a cardiologist treat" or "urgent care or ER for a deep cut". Answer engines favour pages that state facts plainly and show who wrote and reviewed them. I structure pages answer-first, with named reviewers and FAQ sections.
I do not write clinical content myself. Your clinicians supply or approve it. I handle structure, data, markup and measurement.
Clinical wording is your clinicians' call. Tracking choices need your compliance counsel.
Real SEO Results
Four published case studies across industries. Read the full numbers and method.
Real Clients, Real Names
Every name here is a client I worked with directly.
What to check on a healthcare SEO consultant
Questions that matter for regulated, multi-site work.
How we work together
Four steps, in order.
Audit
Location data, pages, profiles and tracking. You get a written findings list.
Plan
Fix order: data first, then page structure, then content.
Build
Corrections, templates and pages, with your clinicians and counsel approving wording and tools.
Report
Monthly report on calls, requests and visibility by location and service.
Starting from, per month
SEO work starts at ₹40,000 a month. Final price depends on locations and scope. Free consultation first.
Free
30 minutes on your site, your market and what to fix first. No pitch deck.
Starting from ₹15,000/month
Profile setup and optimisation, categories, reviews and local map-pack work.
Starting from ₹40,000/month
Technical, on-page, content and AI-search (GEO/AEO) work, scoped to a written Statement of Work.
Starting from ₹10,000/month
Earned mentions and links from relevant publications.
Healthcare SEO Consultant: frequently asked
Does SEO work for hospitals and clinic groups?
Yes for local, service and condition searches. Results depend on your markets, competition and how accurate your location data is.
What does healthcare SEO cost with you?
SEO services start at ₹40,000 a month and Google Business Profile only work starts at ₹15,000 a month. Final price depends on locations, specialties and scope. You get a written Statement of Work after the free call.
How long does it take?
Data and profile fixes show within weeks. Page rankings take months.
Is this different from doctor SEO?
Doctor SEO suits a single practice. Healthcare SEO covers groups with several locations, departments or specialties, where governance matters as much as content.
Can tracking be HIPAA-safe?
I cannot certify that. US providers should have their healthcare compliance counsel approve any analytics, pixel or form tool before it runs on patient-facing pages.
Do you write medical content?
No. Your clinicians write or approve it. I structure, edit for clarity, add markup and manage updates.
Do you handle Google Business Profile?
Yes. Profile-only work starts at ₹15,000 a month.
Which countries do you work in?
The United States, Canada, Europe and India. Privacy and advertising rules differ by country.
Can you fix duplicate or closed listings?
Yes. Duplicates and closed locations are common in groups and often the fastest win.
What proof do you have in healthcare?
I have worked on a freestanding emergency room. I publish no healthcare numbers I cannot verify.
Want To Check Your Location Data And Page Structure?
Book the free 30-minute call. I will review your locations, service pages and tracking setup, then list what to fix first.